Data-Driven Customer Retention
for Car Dealers
Service retention marketing for Canadian car dealerships for over 35 years. Active, At-Risk, and Lost customer campaigns that actually work.
Book a free dealer auditYour service department has a leak. It's been draining customers for years.
Every week, active customers quietly slip into at-risk, and at-risk customers slip into lost - not because of bad service, but because nobody followed up. Your DMS holds thousands of recoverable customers, slowly draining away while your competitors catch what flows downstream. Wellington plugs the leak before it becomes a flood.
Three steps. Minimal effort on your end.
We mine your DMS
We pull your customer data and segment it into Active, At-Risk, and Lost — with full contact and vehicle detail. No manual exports required on your end.
We run the campaigns
Email, SMS, and direct mail — fully managed by our team. Maintenance reminders, op-code campaigns, seasonal offers, declined service follow-ups, and more.
You see the results
Monthly reporting shows exactly who came back, what they spent, and what your ROI is. No guesswork — and no long-term commitment required.
What dealers actually receive.
Every asset is built and managed by our team. You don't lift a finger.
Our service records indicate that your 2022 Honda Civic is now due for a Brake Fluid Replacement Service.
Email campaigns
SMS campaigns
CANADA
Our records show your 2019 Toyota RAV4 is due for a Transmission Fluid Service.
Direct mail
Monthly reporting
Find out what your inactive customers are costing you.
Enter your numbers. See your opportunity.
Not sure what numbers to use? That's exactly what the free audit is for.
Relationships measured in decades, not months.
"It's not often you experience a 10+ year relationship with a service provider. The expertise, commitment, and seamless collaboration Wellington Consulting provides have been a driving force behind the success of my teams."
"Their unwavering support, innovative strategies, and genuine commitment have made Wellington Consulting pivotal to the success of my dealerships for over 25 years. Their role goes beyond a typical vendor — they have been an integral part of my team."
"Wellington has been an invaluable resource at our group's stores. They have helped us grow our parts & labour sales in our growing dealer group, and have improved customer retention consistently, effectively, and affordably year in and out."
"My commitment and collaboration with Wellington has spanned a 20+ year automotive career. Together we have continuously increased profitability via increased customer pay repair order count and dollars per RO."
Hundreds of dealerships served across every major brand.
Currently working with 70+ active dealers across Honda, Ford, Toyota, Chrysler, Hyundai, Mazda, Nissan, and more.
Representing 35+ years of client relationships across Canada.
Honda
Toyota
Kia
Acura
Infiniti
Mazda
BMW
Chrysler
Dodge
GM
Nissan
Chevrolet
Jaguar
Land Rover
RAM
Hyundai
Jeep
Cadillac
Ford
Lincoln
Mitsubishi
Buick
Find out what's working,
and what isn't.
We'll review your active rate, contactable coverage, and recovery opportunity. No fluff.
Not a sales presentation — if there's no opportunity to improve, we'll tell you that too.
Month-to-month. No long-term contracts. Cancel any time.